LIFE HAPPENS ONE CAR SEARCH AT A TIME
Autotrader is the most-visited car shopping site in the world with more than 3 million listings from 40,000 dealers and 250,000 private owners.
For its first project with Zambezi, Autotrader tasked us with reigniting the excitement of car shopping, while positioning the brand as a partner and matchmaker throughout the process. Our campaign speaks to Millennials who prefer to do their research online but want the experience to be easier and more fun.
The national television commercial brings to life Autotrader’s belief you can love searching for your perfect car just as much as finding it.