EVERY DAY IS GAME DAY
EXOS, formerly Athletes Performance, came to us for a company rebrand. We developed a new visual identity, brand mantra, and tagline “Every Day Is Game Day.”
Zambezi reintroduced the elite, athletic-health and training company with a brand-new HTML5, scrolling website that encapsulates what it means to be a part of Team EXOS. Visit the site.
Though EXOS is well known for being the pioneer of human performance within the professional-sports sector, they wanted to increase awareness around their end-to-end performance solutions employed by the U.S. military.
The "Comeback Initiative" documentary showcased EXOS' support of the Special Operations Forces community, highlighting tools to be healthy, ready, and more resilient. Participants have achieved physical milestones — running, lifting, holding their children — things they had once been told were impossible.